ARE YOU READY TO HIRE A DESIGNER?
There are lots of reasons to hire a designer – maybe it’s been 10 years since you got your logo or website done. Maybe you just came up with your million dollar idea. Maybe you’re not inspired by your branding anymore.
But are you ready to hire a designer?
There are a few things you need to know before you decide to move forward and hire out,
YOU’RE NOT READY TO HIRE A DESIGNER IF…
1. YOU’LL KNOW IT WHEN YOU SEE IT.
Think of it this way: if you hired an architect and couldn’t tell her the style of house you wanted, the number of bedrooms, the number of floors, do you expect the architect to be able to draft up your dream house? Absolutely not.
You’re going to feel frustrated because every concept you receive won’t be what you’re envisioning because you’re not yet envisioning anything. You’re going to worry that you’ve wasted your money, especially because you’re almost inevitably going to fall out of scope and exhaust your mockup and revisions, costing you even more than your base estimate. You might ultimately come to resent and mistrust designers because “Why can’t they just figure out what I want?”. But the thing is, you have to know what you want before someone can create it for you.
HOW CAN I GET READY TO WORK WITH A DESIGNER?
PLAN:
Where you want to go,
where you want your business to go, and what success
looks like to you.
Gather:
Your edited images, text and links in one place to share with the designer. Make sure things are ready to go.
Google Drive works perfectly!
BUDGET:
What can you afford? What you expect as a return on that investment?
talk:
Communication is key to this process. You should plan to
be in touch to keep the process running smoothly.